Trust
Terms, in plain words
The service
Atlas of Self creates personalized readings, books, videos and messages for reflection and enjoyment. Each atlas is made once, for one person (or two, for an Atlas of Us), from the details provided.
Readings of other people
Atlas of Them sketches read a third person from a birthday you provide. They exist for relating well and contain no predictions, no financial or intimate content, and may not be used for vetting, screening, or employment decisions of any kind. We never contact the person read; your constellation is private to you.
Readings for a newborn (The First Atlas)
The First Atlas is bought by a parent or guardian and reads the sky a child arrived under, never the child. It contains no personality verdicts and no predictions about an infant, and is meant as a keepsake. A child's details are the parents' own, used only to make the book, and deletable on request; we never market to a child.
Nature of readings
Readings are creative, AI-assisted interpretations within historical traditions. They are not advice of any kind and must not be relied on for medical, psychological, legal, or financial decisions. You must be 16 or older.
Digital & printed goods
Because every atlas is personal, digital items aren't returnable once delivered. If yours arrives with a genuine fault, we'll remake it. Printed editions damaged in transit are reprinted free. We do not offer subscriptions at present; clause 7 sets out how they would work if we do.
Your content
Your photos and details remain yours. You grant us only the licence needed to create and deliver your atlas. See clauses 14.4 and 16.2 below for what you may do with your finished atlas.
Before you rely on this
The full document is below. It is a complete draft awaiting review by legal counsel and has not yet been settled by a lawyer. Passages marked LIKE THIS are decisions counsel has still to make; we have left them visible rather than guess, because a placeholder that looks like settled law is worse than an obvious gap. The plain-English commitments above are what we intend to be held to either way.
Contents
DRAFT FOR LEGAL REVIEW. Prepared as a drafting aid to be reviewed, adapted and
approved by a qualified legal practitioner before publication. It is not legal advice
and must not be relied on until counsel has confirmed the bracketed items, the governing
law, the consumer-law and privacy positions, and the interaction with each fulfilment,
payment and messaging provider's own terms. Items requiring confirmation are marked
LIKE THIS.
Assumptions (confirm): the operator is an Australian entity; the Australian Consumer Law
(ACL) and Privacy Act 1988 (Cth) apply; sales are made internationally; recurring billing
runs through Stripe; fulfilment runs through Prodigi; SMS runs
through a registered A2P sender.
Effective date: DATE
Last updated: DATE
1. About these terms
1.1 These Terms & Conditions ("Terms") govern your access to and use of the Atlas of
Self website at atlasandguide.com and any related applications, and your purchase and use of
our readings, books, subscriptions, prints, messages, gifts and other products and services
(together, the "Service").
1.2 The Service is operated by LEGAL ENTITY NAME (ABN/ACN) of REGISTERED ADDRESS ("Atlas of Self", "we", "us", "our").
1.3 By creating an account, placing an order, subscribing, or otherwise using the Service,
you agree to these Terms, our Privacy Policy, and our AI & Ethics Disclosure, each of
which forms part of the agreement between us. If you do not agree, do not use the Service.
1.4 These Terms are written in plain English on purpose. Where a plain word and a legal word
could differ, the ordinary meaning is intended, read consistently with the ACL and other
laws that cannot be excluded.
2. Definitions
- Reading / Atlas: a personalised interpretive work we create for you (or, for a gift,
for a recipient) from the details provided, delivered digitally and/or in print.
- Subject: a third person whom a buyer asks us to read in an Atlas of Them product.
- Content you provide: names, birth details, photographs (including of palms and eyes),
questionnaire answers, letters and any other material you submit.
- Subscription: a recurring service, currently Ritual (monthly reading) and Guidance
(reflective messages), including any bundle.
- Made-to-order goods: printed books, posters, cards, apparel, textiles and other
physical items produced individually for your order through a print-on-demand partner.
- ACL: the Australian Consumer Law (Schedule 2 to the *Competition and Consumer Act
2010* (Cth)).
3. Eligibility and your account
3.1 You must be at least 16 years old and able to form a binding contract to use the
Service. If you are between 16 and 18, you confirm you have a parent or guardian's permission.
Products concerning a baby (The First Atlas) may only be bought by a parent or guardian of
that child, or with their authority.
3.2 You are responsible for the accuracy of the information in your account and orders, for
keeping your login credentials secure, and for activity under your account.
3.3 We may refuse, cancel or limit an order or account where we reasonably believe these
Terms have been or will be breached, where a payment fails or is reversed, or where required
by law.
4. What Atlas of Self is, and what it is not
4.1 The Service is for reflection, self-examination and enjoyment. Our readings draw on
historical traditions of interpretation (palmistry, astrology, numerology, the Chinese
zodiac, lunar and other reading arts), presented as those traditions, with their histories
and their limits told honestly.
4.2 The Service is not advice and is not a professional service. Nothing we provide is,
or should be treated as, medical, health, psychological, psychiatric, legal, financial,
investment, relationship, parenting, or professional advice of any kind; a diagnosis,
prognosis or treatment; a prediction of future events; or a scientific assessment of any
person. Readings that mention the body, mind, money, work or relationships do so only as
reflection, never as guidance to act on.
4.3 You remain responsible for your own decisions. Do not use the Service in place of a
qualified professional. If a reading touches something difficult, please seek appropriate
help; in an emergency contact your local emergency services or, in Australia, Lifeline on
13 11 14.
4.4 No outcomes are promised. Readings are interpretive and subjective. We do not warrant
that any reading is accurate, complete or correct, or that it will produce any particular
result or feeling. This clause is subject to the non-excludable guarantees in clause 19.
5. Ordering and pricing
5.1 Product descriptions and prices are shown at the point of sale. We try to keep them
accurate but may correct obvious errors; where a price is clearly wrong, we may decline or
cancel the affected order and refund any amount paid.
5.2 A contract is formed when we confirm your order (for example, by an order-confirmation
email). We may decline an order before that point.
5.3 Prices are shown and charged in one currency for every customer, currently US dollars (USD). We do not detect your region or convert prices into your local currency. Prices may include or
exclude taxes and shipping as indicated at checkout.
6. Payments, currency and tax
6.1 Payments are processed by Stripe and any other payment provider we nominate. By
paying, you agree to the provider's terms as well as these Terms. We do not store full card
numbers.
6.2 You authorise us (and our payment provider) to charge your chosen payment method for the
order total, including any recurring charges you have agreed to under clause 7.
6.3 You are responsible for any bank, card, currency-conversion or similar fees. Applicable
taxes (including GST and any overseas equivalents) are handled as shown at checkout and as
required by law.
7. Subscriptions and recurring services
7.1 What they are. Ritual delivers a fresh monthly reading; Guidance delivers brief
reflective messages by email and/or SMS. A bundle may combine them. Current prices are shown
on the site (for example, Ritual, Guidance, the bundle, and The Year Ahead annual edition)
and may change under clause 25.
7.2 Free and included periods. Some purchases include a free period of a subscription
(for example, one month of Ritual with an Essential atlas, or twelve months with a Deluxe).
Included periods are a benefit of that purchase, not a separate contract, and do not
automatically convert to a paid subscription unless you expressly opt in.
7.3 Renewal. Except where we state that a subscription auto-renews, a subscription or
included period ends unless you choose to continue it. Where a subscription does auto-renew,
we will tell you clearly before you subscribe, and it renews at the then-current price for
successive billing periods until you cancel. [Confirm which subscriptions auto-renew and
comply with any applicable subscription-renewal and unfair-contract-term rules, including
clear pre-contract disclosure and easy cancellation.]
7.4 Cancellation and pausing. You may pause or cancel a subscription at any time through
your account or by replying to a message as described in clause 8. Cancellation stops future
billing; it takes effect at the end of the current paid period unless the law requires
otherwise. We do not, as a matter of policy, pro-rate part-months, except where the ACL or
other law requires a refund.
7.5 The Year Ahead is an annual edition offered around your birthday. It is a one-off
purchase each year unless we expressly offer and you expressly accept an auto-renewing
arrangement.
8. Guidance messaging (email and SMS)
8.1 Consent. We send SMS only where you have expressly opted in, and email marketing only
where permitted. By opting in you confirm the contact details are yours and that you consent
to receive messages, including automated ones.
8.2 Keywords. You can control SMS at any time using the reply keywords we publish, for
example STOP to end, PAUSE to rest, START to resume, MORE for a deeper read,
and HELP for help. STOP is honoured promptly.
8.3 Frequency and cost. Message frequency varies with the plan and events. Message and
data rates may apply through your carrier; we are not responsible for carrier charges.
8.4 Compliance. SMS is sent through a registered sender and is intended to comply with the
Spam Act 2003 (Cth) and equivalent rules, and with mobile-carrier and A2P requirements.
[Confirm A2P/10DLC or local registration, consent records, and unsubscribe handling before
launch.] Guidance messages never carry intimate, financial-shame or otherwise sensitive
content by design; deeper material sits behind a link you choose to open.
9. Digital products and delivery
9.1 Digital products (ebooks, digital readings, video readings, downloadable cards and
prints, messages) are delivered electronically, usually within the time indicated at
purchase.
9.2 Because digital, personalised products are made and delivered specifically for you, you
agree that supply begins immediately and, to the extent permitted by law, any cooling-off or
change-of-mind right is waived once delivery has begun. This does not affect the
non-excludable guarantees in clause 19.
9.3 You are responsible for having the software and connectivity needed to access digital
products.
10. Printed and made-to-order products
10.1 Printed books, posters, cards, apparel, textiles, growth charts and similar items are
made to order and produced by third-party print-on-demand partners (currently Prodigi
for our books).
Production and delivery times are estimates.
10.2 Shipping is charged at or near cost and calculated at checkout. Risk in physical
goods passes to you on delivery to the address you provide. Please give a correct address; we
are not responsible for items lost due to an incorrect or incomplete address.
10.3 Faults and transit damage. If a made-to-order item arrives with a genuine
manufacturing fault or is damaged in transit, contact us within 30 days with a photo
and we will reprint or replace it at no charge, or refund it, consistent with clause 19 and
the ACL.
10.4 Product safety. Where we offer children's apparel or textiles, safety certification
(for example under CPSIA or Australian standards) is carried by the manufacturing partner;
[confirm certification per SKU and the allocation of safety responsibilities in the partner
agreement].
11. Gifts and gift cards
11.1 You may buy a product as a gift or buy a gift card. For gifts, the recipient completes
their own details to generate their atlas; where a gifter lacks the recipient's information,
our e-invite flow lets the recipient supply it.
11.2 Gift cards are redeemable for the products indicated, are not redeemable for cash except
where required by law, and are subject to any expiry and conditions shown at purchase.
[Confirm compliance with gift-card expiry and disclosure laws, including the Australian
three-year minimum expiry rules.]
12. Readings about other people (Atlas of Them)
12.1 Atlas of Them creates a gentle sketch of a third person (a Subject) from limited
details you provide (such as a name and birthday), for the purpose of relating to that
person well.
12.2 You must have a proper basis to provide a Subject's information and you agree that
you will only provide details you are entitled to provide. You must not provide a Subject's
sensitive information.
12.3 These products contain no predictions about the Subject and no financial, intimate,
or vetting content. You must not use an Atlas of Them product, or any part of the
Service, to screen, vet, assess or make decisions about a person for employment, tenancy,
credit, insurance, or any similar purpose, or in any way that could harm, harass, profile or
discriminate against them.
12.4 We do not contact the Subject, and a Subject's presence in your private
"constellation" is not shared with them by us. You are responsible for how you use anything
you choose to share (such as a pairing card).
12.5 If a Subject asks us about information you have provided, we may respond to and act on
their privacy requests as described in our Privacy Policy, including by deletion.
13. Readings for a baby (The First Atlas)
13.1 The First Atlas is a keepsake bought by a parent or guardian. It reads the sky a child
arrived under, never the child. It contains no personality assessment and no prediction
about an infant.
13.2 The child's details are provided by, and remain under the control of, the purchasing
parent or guardian, are used only to create the keepsake, are deletable on request, and are
never used to market to the child.
14. Your content, uploads and the licence you give us
14.1 You keep ownership of the content you provide, including your photographs and
details.
14.2 You grant us a licence (worldwide, royalty-free, and limited to the purpose of
operating the Service) to store, process, adapt and use that content solely to create,
deliver, support and improve the product you ordered, including processing by the automated
and third-party systems described in clause 15 and our Privacy Policy. This licence ends when
the content is deleted, except for copies we must keep by law or that exist in routine
backups pending deletion.
14.3 You warrant that you have the rights to provide the content, that it does not
infringe anyone's rights or break any law, and that any photograph you upload is one you are
entitled to use. You must not upload another person's biometric or sensitive information
without a proper basis.
14.4 Your finished atlas is yours to keep, print for personal use, and share. It is
provided for your personal, non-commercial use.
15. Artificial intelligence and our guides
15.1 Readings are composed with the assistance of artificial intelligence, which interprets
the details you provide within the reading traditions, in our voice. Our video "guides" are
interpretive personas: AI-generated characters inspired by wisdom traditions and grounded
in published scholarship. They are not real teachers and do not represent, or speak for, any
community.
15.2 AI-generated interpretation can contain errors or artefacts. Clause 4 applies: the
output is reflective, not authoritative, and not advice.
15.3 Some processing uses third-party AI, print, payment and messaging providers. Your use of
the Service is also subject to those providers' terms where relevant, and your content may be
processed by them as described in our Privacy Policy.
16. Our intellectual property
16.1 The Service and everything in it other than content you provide (including the
software, engine, knowledge base, plates and figures, templates, text, designs, guide
personas, brand names and logos) is owned by or licensed to us and protected by intellectual
property laws.
16.2 We grant you a personal, non-exclusive, non-transferable, revocable licence to use the
Service and your purchased products for your own personal, non-commercial purposes. You must
not copy, resell, redistribute, scrape, reverse-engineer, or create derivative or competing
products from the Service or its outputs, except as the law allows or we permit in writing.
17. Acceptable use
17.1 You must not: break any law; infringe anyone's rights; provide false, misleading or
unlawfully obtained information; use the Service to harm, harass, profile, vet or discriminate
against any person (see clause 12); attempt to disrupt, overload, probe or gain unauthorised
access to the Service; use bots or automated means to extract content; or use the Service in
any way we reasonably consider abusive or harmful.
18. Consumer guarantees, cancellations and refunds
18.1 Your statutory rights come first. Nothing in these Terms excludes, restricts or
modifies any guarantee, right or remedy you have under the ACL or any other law that cannot be
excluded. In Australia, our goods and services come with guarantees that cannot be excluded
(including that they are of acceptable quality and reasonably fit for a stated purpose), and
you may be entitled to a replacement, refund or repair for a major failure and to compensation
for reasonably foreseeable loss.
18.2 Change of mind. Because readings and made-to-order goods are personalised and made
for you, we are not obliged to provide a refund or exchange for change of mind once
supply has begun, and clause 9.2 applies to digital products. This does not limit clause 18.1.
18.3 When we will remedy an order. Consistent with clause 18.1, if a digital product is
genuinely faulty we will remake it or refund it; if a made-to-order item is faulty or damaged
in transit we will reprint, replace or refund it (clause 10.3).
18.4 To seek a remedy, contact hello@atlasandguide.com with your order number and, for
physical goods, a photograph.
19. Disclaimers
19.1 To the maximum extent permitted by law, and subject to clause 18.1, the Service and all
readings are provided "as is" and "as available", without warranties of any kind,
whether express or implied, including any implied warranty of merchantability, fitness for a
particular purpose, accuracy or non-infringement.
19.2 We do not warrant that the Service will be uninterrupted, error-free or secure, or that
outputs will be accurate or meet your expectations. Clause 4 (no advice; no promised outcomes)
applies throughout.
20. Limitation of liability
20.1 Subject to clause 18.1, and to the maximum extent permitted by law:
(a) we are not liable for any indirect, incidental, special, consequential or punitive loss,
or for loss of profits, data, goodwill, or for any decision made or action taken (or not
taken) in reliance on a reading; and
(b) our total aggregate liability arising out of or in connection with the Service or these
Terms is limited to the greater of (i) the amount you paid us for the product or service
giving rise to the claim in the 12 months before the claim, and (ii) AUD 100.
20.2 Where the ACL applies and a guarantee cannot be excluded, our liability for failing to
comply with that guarantee is limited, at our option and where permitted, to resupplying the
service or paying the cost of resupply (for services), or to replacing, repairing or refunding
the goods (for goods).
20.3 Nothing in these Terms limits liability that cannot be limited by law, including for
death or personal injury caused by our negligence, or for fraud.
21. Indemnity
21.1 You agree to indemnify us against reasonable losses, costs and claims arising from your
breach of these Terms, your misuse of the Service, your content, or your provision or misuse
of a Subject's information, except to the extent the loss was caused by us. Confirm scope and any consumer-law limits on indemnities given by consumers.
22. Privacy
22.1 We handle personal information in accordance with our Privacy Policy, which explains
what we collect, how we use it, who we share it with, how long we keep it, and your rights,
including deletion. By using the Service you acknowledge that policy.
23. Suspension and termination
23.1 You may stop using the Service and close your account at any time.
23.2 We may suspend or terminate your access, or cancel an order, where you materially breach
these Terms, where required by law, or where necessary to protect the Service or others. On
termination, clauses that by their nature should survive (including 4, 14, 16, 18 to 22, and 24 to 26)
survive.
24. Changes to the Service and to these Terms
24.1 We may change, add to, or withdraw parts of the Service, including products and prices,
from time to time.
24.2 We may update these Terms. If a change is material, we will take reasonable steps to
notify you (for example, by email or an on-site notice) before it takes effect. Changes do not
apply retrospectively to a completed order. Continuing to use the Service after a change takes
effect means you accept the updated Terms; if you do not accept, stop using the Service and,
where relevant, cancel any subscription.
25. Complaints and disputes
25.1 Please tell us first. Contact hello@atlasandguide.com and we will try to resolve any
concern promptly and in good faith.
25.2 Nothing in these Terms prevents you from exercising rights under the ACL or from
contacting a regulator or an external dispute-resolution body available to you.
26. Governing law and jurisdiction
26.1 These Terms are governed by the laws of New South Wales, Australia, and you and we
submit to the non-exclusive jurisdiction of the courts of that place. If you contract with us
as a consumer in another country, you may also have the benefit of mandatory consumer
protections of your country of residence, and nothing here removes those protections.
Confirm governing law, and any consumer-jurisdiction carve-outs for EU/UK/US customers.
27. General
27.1 Entire agreement. These Terms, the Privacy Policy and the AI & Ethics Disclosure are
the entire agreement between us about the Service and replace any earlier understanding.
27.2 Severability. If any part is found unenforceable, the rest continues in force.
27.3 No waiver. A delay in enforcing a right is not a waiver of it.
27.4 Assignment. You may not assign your rights without our consent; we may assign ours on
notice, for example on a sale of the business, provided your rights are not materially reduced.
27.5 Force majeure. We are not liable for delay or failure caused by events beyond our
reasonable control.
27.6 Notices. We may give notices by email or through the Service; you may contact us at
the address below.
28. Contact
LEGAL ENTITY NAME
Registered address
Email: hello@atlasandguide.com
ABN/ACN
End of Terms & Conditions (draft for counsel review).
Rendered from legal/terms-and-conditions.md on 16 July 2026. 15 passages await counsel.
Questions: hello@atlasandguide.com.